Glidewell TV

How to Keep Producing When Hygiene Hits Capacity

The Dentalpreneur

Dr. Mark Costes sits down with Dr. Addison Killeen and Ryan Gross to unpack what practice owners can do when hygiene is full, staffing is tight, and growth starts to stall. They explore how to shift marketing toward higher-value patients such as emergency, implant, sedation, and full-mouth reconstruction cases, while creating systems that keep doctor production strong even when hygiene becomes the bottleneck.